Healing the Heartbroken: Junk King’s Second Annual “Dump Truck” Campaign Invites America to Toss Exes Aside

SAN FRANCISCO – When you finally realize your ex is trash, there’s a place to dump your memories once and for all.

Junk King—the nation’s leading junk removal company—is rallying men and women across the U.S. to toss any leftover relationships and heal their heartache once and for all. In anti-Valentine’s Day fashion, the company is hosting its second annual “Dump Truck” campaign by empowering people to throw their ex-lover’s forgotten belongings—from old photos, letters, corny gifts and more—into their trucks for free.

On February 14, vibrant red “Dump Trucks” will be making stops at businesses throughout the following cities:

  • Cincinnati
  • Dallas
  • Denver
  • Fort Worth
  • Reno

“Breakups hurt and Valentines Day can drudge up some painful memories,” said Michael Andreacchi, CEO of Junk King. “On a daily basis, we’re all about making people feel liberated and the Dump Truck is a symbolic, therapeutic way to empower those who need a friendly boost.”

As part of the brand’s year-round commitment to being environmentally conscious, any items tossed into the Dump Truck are taken to the large warehouse to facilitate managing and sorting of the materials. In fact, sixty percent of the junk collected from jobs is recycled, rather than being dropped at landfills. And through partnerships with local nonprofits and community organizations, the remaining items are donated and repurposed to benefit residents throughout United States.

On a national level, the company’s eco-friendly approach to junk removal is a major reason why businesses and homeowners alike choose Junk King. Customers also benefit from the brand’s state-of-the-art technology systems that facilitate scheduling a pick-up in real time. With the online booking system, all it takes is a few clicks and within a matter of minutes Junk King can be scheduled and the job can be completed.

Taken together, Junk King’s distinctive attributes separate it from its competitors, which are often characterized as unprofessional and unreliable. In fact, Junk King maintains the highest Net Promoter Score (NPS) for any service business in North America, a clear indication of the importance the company places on customer satisfaction.

About Junk King

Junk King is a white collar business management franchise in a blue collar industry with company operations showing more than ten years of sustainable growth. The company is firmly entrenched as the 2nd largest and fastest growing player in the still young junk removal industry. Junk King launched its franchise in October 2009 and has awarded more than 110 new franchises, representing nearly 400 units including a Master License for Central America, and two Master licenses in Canada. Junk King's model is adaptable as an owner operator model (not working on truck), transitional model from another career, or straight ROI model with general manager in place running day to day. The company also expands into the mini-bin sector, offering additional services to small market territories.

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