Vitality Bowls Brings Superfood Craze to Ohio

PICKERINGTON, Ohio – The wait is over in Pickerington.

Local residents, professionals and students no longer need to struggle with eating healthy when out and about. Vitality Bowls, which specializes in açaí bowls – a thick blend of the Amazon’s antioxidant-rich açaí berry, topped with a variety of superfoods – announced today the opening of its café in Pickerington. The new franchise location will be the first for Terry and Cyndi Roberts, who plan to open a second café in the greater Columbus area.

“From the first bite I took from an açaí bowl at Vitality Bowls, I knew it was the start of a new journey for me,” said Terry Roberts, a seasoned businessman with a background in real estate. “The incredible taste of the fresh ingredients and the feeling it provides is just an unbeatable combination.”

Slated to open on March 14, the new restaurant is located at 1510 Stone Creek Drive South. This restaurant will be the first Vitality Bowls café in Ohio, joining the 100 locations open or in development nationwide.

Originating in Northern California, Vitality Bowls has solidified itself as America’s superfood café – combining a dynamic café vibe with a unique collection of menu items containing high nutritional values and extraordinary tastes. Vitality Bowls offers an antioxidant-rich menu, with breakfast, lunch and dinner items made to order for each customer. All açaí bowls and smoothies do not contain ingredient fillers such as ice, frozen yogurt, added sugar or artificial preservatives, giving the purest taste possible.

The menu features the widest variety of unique superfoods, including graviola, acerola, mangosteen, camu camu, spirulina, aronia, moringa, maca, bee pollen and more.

Guests can choose from a variety of delectable options, such as the Green Bowl (with organic graviola, spirulina and hemp seeds), the Dragon Bowl (featuring organic pitaya, coconut milk and bananas) and their signature Vitality Bowl (with organic açaí, strawberries and honey). Plus, fresh juices, smoothies, soups, panini and salads are available in each café.

“Simply put, we created Vitality Bowls to be a place where health-conscious individuals can go for a nutritional meal and enjoy a huge assortment of superfoods not typically found elsewhere,” said Tara Gilad, founder and owner of Vitality Bowls. “We believe that healthy food can be an option for fast casual food and we are excited to have Terry and Cyndi on board with this. We look forward to seeing the Roberts grow their business in Pickerington and sharing the Vitality Bowls message with the community.”

Since launching in 2011, the brand has ignited significant growth. In 2014, the concept began franchising and now has more than 100 locations open or in development across the country

About Vitality Bowls

Roy and Tara Gilad, a pair of successful business owners, founded Vitality Bowls in 2011 in San Ramon, California. The duo started the superfood café concept as a result of discovering their daughter’s severe food allergies and wanting to find safe, healthy food alternatives. Since franchising began in 2014, the brand has seen significant growth with more than 100 cafes open or in development. In 2018, Vitality Bowls was named one of Franchise Times 200+ list recognizing the 500 largest franchises in the industry and Inc. Magazine’s 500/5000 list for the nation’s fastest growing private companies. Also named one of Restaurant Business’s Future 50 list for the fastest growing innovative brands, Vitality Bowls aims to redefine the fast casual healthy food restaurant field at its locations across the country.

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