Vitality Bowls Celebrates 70-Unit Milestone

DANVILLE, Calif. – Vitality Bowls, the leading superfood café, announced today the milestone achievement of reaching 70 open locations.

Amanda White proudly claims the 70th location for Vitality Bowls with the unveiling of Vitality Bowls Bellingham. This location also marks the brand’s first location in Washington and joins the ranks of Vitality Bowls’ significant presence in the fast casual healthy food industry, offering customers a health minded and nutritiously conscious menu.

Beloved by health-focused communities across the nation, the superfood café brand has more than quadrupled in size since launching franchising efforts in 2014. The brand also revealed today that it now has more than 132 units open or in development across the country.

“When we first launched in 2011, we knew that our nutritious and allergy-conscious food would thrive in markets across the country, and hitting the 70 café mark proves just that,” said Tara Gilad, co-founder of Vitality Bowls. “We can’t underscore the role our loyal customers play in helping us to celebrate this outstanding achievement. We’re eager to continue this momentum for years to come.”

Originating in Northern California and specializing in açaí bowls that feature a thick blend of the Amazon’s antioxidant-rich berry, topped with a variety of superfoods – Vitality Bowls has solidified itself as America’s superfood café. All items on the menu are made to order for each customer and are prepared in a kitchen designed to avoid cross-contact for customers with food allergies. No ingredient fillers such as ice, frozen yogurt, added sugar or artificial preservatives are used, giving the purest taste possible to each menu item.

The menu features the widest variety of unique superfoods, including graviola, acerola, mangosteen, camu camu, spirulina, aronia, moringa, maca, bee pollen and more. Guests can choose from a variety of delectable options, such as the Green Bowl (with organic graviola, spirulina and hemp seeds), the Dragon Bowl (featuring organic pitaya, coconut milk and bananas) and the signature Vitality Bowl (with organic açaí, strawberries and honey). Plus, fresh juices, smoothies, soups, panini and salads are available in each café. And, many Vitality Bowls locations also include a full-service coffee bar – complete with espresso and superfood drinks that are packed with antioxidant-rich açaí, pitaya and matcha – as well as organic cold brew nitrogen-poured coffee and organic kombucha on-tap.

About Vitality Bowls

Roy and Tara Gilad, a pair of successful business owners, founded Vitality Bowls in 2011 in San Ramon, California. The duo started the superfood café concept as a result of discovering their daughter’s severe food allergies and wanting to find safe, healthy food alternatives. Since franchising began in 2014, the brand has seen significant growth with more than 100 cafes open or in development. In 2018, Vitality Bowls was named to Franchise Times’ Top 200+ List recognizing the 500 largest franchises in the industry, as well as Inc. Magazine’s 500|5000 list for the nation’s fastest growing private companies. Also named to Restaurant Business’s Future 50 List of the fastest growing innovative brands and to Franchise Times’ 2019 Zor Awards as one of the best franchises to buy, Vitality Bowls aims to redefine the fast casual healthy food restaurant field at its locations across the country.

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