TROY, MI – Just in time for the holidays, Goldfish Swim School Franchising, LLC, the leading premier learn-to-swim franchise concept, announced its newest ‘Float It Forward’ fundraising campaign, Gift the Gold Medal Experience – A Sweepstakes of Olympic Proportions, where one lucky winner will have the chance to spend a day with three-time Olympic Gold Medalist Ryan Murphy.
As an official partner of the USA Swimming Foundation, the philanthropic arm of USA Swimming, Goldfish Swim School will raise funds for the organization by offering sweepstakes tickets for members to purchase. Each ticket will count as an entry toward winning an afternoon with Olympian Ryan Murphy, with all ticket proceeds being donated as part of the brand’s commitment to raising $1 million for the USA Swimming Foundation’s ‘Make a Splash’ initiative. The organization supports swim lesson providers with resources, materials and grant funding to allow for the opportunity for every child across the country to learn to swim.
‘Float It Forward’ tickets will be available for members to purchase for donations from November 1, 2019 to January 5, 2020. Each ticket will have a unique scratch-off code that can be entered online at goldfishswimschool.com/gift-
“Swimming has been such a huge part of my life from a young age and I’m so honored to have the opportunity to meet with the lucky winners and inspire them to achieve their dreams,” shared Murphy, who is busy training for the 2020 Summer Olympics in Tokyo. “Being able to do what I love while making a difference and helping kids learn to swim is absolutely amazing. Myself, USA Swimming Foundation and Goldfish Swim School have been working hard to find ways to raise money for children who lack the opportunity to learn to swim. Every dollar raised helps build their knowledge, skills, and confidence all while having fun and staying safer in and around the water.”
As drowning remains the number one cause of injury-related death among children ages 1-4, Goldfish Swim School and Ryan Murphy are committed to making a positive impact to help lower these staggering statistics through their joint work with the USA Swimming Foundation. Since sharing the news of the brand’s charitable partnership at its 2018 franchise conference, Goldfish Swim School has donated more than $200,000. Its ‘Float It Forward’ fundraising campaign was recently recognized by the International Franchise Association, receiving the “Franchising Gives Back Gold Newcomer Award” for outstanding contributions to the community. The Gift the Gold Medal Experience sweepstakes aims to build on this success, ramping up fundraising efforts to further support the great work that continues to be achieved by the Foundation.
“Ryan Murphy isn’t just a talented athlete, he’s a great role model. And, since so many of our Goldfish kids look up to him, I can’t wait to award one of them the opportunity to meet him all while giving back to a great cause,” said Jenny McCuiston, Co-Founder of Goldfish Swim School. “Our partnership with the USA Swimming Foundation only continues to strengthen. It’s a fun, impactful way to bring our communities together, get families excited, and really make a difference in the lives of families and children across the country by providing them an opportunity to learn to swim,” added Chris McCuiston, CEO & Co-Founder of Goldfish Swim School.
Goldfish Swim School provides swim lessons and water safety instruction to infants and children ages four months to 12 years, teaching more than 138,000 children how to be safer in and around the water. Each school offers swim lessons and programs using a proprietary philosophy, The Science of SwimPlay®, to build life skills both in and out of the water using play-based learning in a fun and safe environment. The franchise network spans more than 93 locations across North America, and each school’s number one focus and main priority is always the same – educating children on water safety while teaching them how to swim and respect the water.
About Goldfish Swim School
Founded by husband and wife team Chris and Jenny McCuiston, Goldfish Swim School provides swim lessons and water safety instruction to infants and children ages four months to 12 years. Classes are offered by specially trained instructors in a safe, child-friendly and fun environment using their research-based philosophy called The Science of SwimPlay®. Goldfish currently teaches more than 138,000 students per week to swim and be safer in and around the water. Headquartered in Troy, Michigan, Goldfish Swim School was established in Birmingham, Michigan in 2006, and opened its first franchise location in 2009. Recently, the brand was recognized by Entrepreneur in its 2019 Franchise 500 ranking and Inc. Magazine’s 2019 Top 5000. Goldfish Swim School is currently in the process of expanding franchise opportunities throughout North America, with 93 schools open, and an additional 100+ in development in more than 34 states and Canada.