Buff City Soap Continues Southern Expansion

Roswell, Ga - Known for its fresh, locally handmade soaps crafted daily by each store’s talented Makers, Buff City Soap - opened its first Georgia location on April 4th. The brand is excited to open its first Georgia store at a time when demand for its products continues to rise.

Each Buff City Soap store offers more than 25 unique and customizable scents across dozens of handcrafted soap products; including its famous soap bars, bath bombs, foaming hand soap, and even laundry soap. Buff City Soap has recently created a new soap called “Birthday Song,” which gets its name from the Centers for Disease Control’s recommendation of singing the “Happy Birthday Song” to yourself twice while washing your hands with warm water to safely clean your hands. For each bar of Birthday Song Soap that is sold, Buff City Soap is donating $1 to local and national COVID-19 relief efforts.

Located at 1145 Woodstock Road, Suite 605, the new shop is owned and operated by Stacy Sheffield. Due to COVID-19, the store is making sure it has products available for the community, so the new location is providing curbside pickup, online ordering and delivery. Buff City Soap is also currently in the process of turning all 35 locations into distribution centers to fulfill customer’s needs.

Before becoming a Buff City Soap store owner, Sheffield had a long career in the public safety industry. She started out as a firefighter paramedic in the mid-nineties when women in the fire service was still a fairly new concept. Her passion for public service continued as she served as a Collier County Sheriff’s deputy in Florida for eight years. After her time in the sheriff’s department, Stacy returned to the medical side of the public service field to finish off her career as a helicopter flight medic. Sheffield assisted in the opening and operation of Buff City’s Cape Coral location and decided she wanted to have her own store in Roswell. She plans to use her experience from Cape Coral to make her store a great success.

“Buff City Soap offers quality, handmade soap products that I believe in and stand by 100%,” Sheffield stated. “After using the plant-based products, and helping out with the opening of the Cape Coral location, I knew I wanted to be a part of this brand and help bring it to new markets. Buff City’s unique product and consumer experience is like nothing else in the industry, and by having my own store, I get to share our passion for high quality skin products with my community.”

Buff City Soap’s retail locations offer customers a scent and Makery experience that is totally unique in the industry. Every product is handmade in each location by local Makers in a bakery-like setting called a Soap Makery. Customers are able to watch their products be handcrafted right in front of their eyes, and even have the chance to make their own or customize any product with a unique scent that fits their scent profile.

Founded in 2013 by Brad Kellum and Jennifer Ziemianin, Buff City Soap has created a higher quality alternative to commercial soap products full of harsh chemicals, detergents, animal fats, and sulfates. By giving customers the chance to see the whole making process live in each Soap Makery, Buff City Soap is disrupting the consumer goods industry by focusing on transparency of ingredients and process.

“We are proud to add Stacy to the Buff City Soap family,” said CEO Justin Delaney. “Her genuine passion for providing a high quality product and a one-of-a-kind consumer experience is what Buff City Soap is all about. We have no doubt that she will be a great ambassador for our brand and will make Buff City Soap a success in the Roswell community.”

About Buff City Soap

Founded in 2013 and franchising since 2018, Buff City Soap continues its rapid growth trajectory across 11 states to date and many more on the roadmap for 2020. Buff City Soap’s unique handmade soap process continues to disrupt the beauty and consumer goods category. Buff City Soap has 35 locations in 11 states, including Tennessee, Texas, Arkansas, Kentucky, Colorado, Ohio, Alabama, Mississippi, Georgia and Florida. Buff City Soap also has development deals in process to more than DOUBLE existing store count in the near future.

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