BOISE, Idaho – LunchboxWax, the premier full-service, speed-waxing concept, is adding to its salon-count in the Inland Northwest.
The brand, which has seven existing locations in Idaho, recently signed a multi-unit agreement with existing franchisees Brandie and Mike Chapman. With prior LunchboxWax salon ownership experience in Idaho, the Chapmans will use their advanced skillset to open a total of five locations across their home community, Montana and Washington state. New areas of development will include North Idaho, Eastern Washington and Western Montana.
“After the opening of our first LunchboxWax location in Coeur d’Alene, we were excited to see our community respond so positively to the business,” said Brandie, who opened her first location in July of 2020. “The initial success in Idaho proved that this unique self-care service model is something that more communities in the Northwest want. We look forward to expanding and serving our neighbors near and far very soon.”
The forthcoming LunchboxWax salons will offer a full range of hair removal services from top to toes, bottoms to brows and cheeks to chest. Using its proprietary three-step speed-waxing process, LunchboxWax has a “soft wax” technique that is more effective and less painful than traditional waxing. As the local owners, the Chapmans will be in charge of hiring waxologists by focusing on talented estheticians that are passionate about providing an unparalleled guest experience. They will also oversee daily business operations to ensure exceptional service.
“Brandie and Mike’s commitment to living the LunchboxWax mission of quality service for ‘every body’ in their community has made them both excellent brand partners,” said Christo Demetriades, COO of LunchboxWax. “Their strong efforts have gained us a new following in Coeur d’Alene, and we’re excited to see the Chapmans continue to grow alongside the brand throughout the Inland Northwest region. The Chapmans are a great addition to the LunchboxWax team and we’re confident they’ll continue to convey our values seamlessly to those in Idaho, Montana and Washington alike.”
The brand’s low-cost investment along with support from an executive team with extensive salon and franchise experience is designed to attract individuals who are passionate about providing exceptional customer service and being involved in the local community, have a strong business acumen.
About LunchboxWax
LunchboxWax is a boutique speed-waxing franchise catering to men and women who are mindful about the businesses and people they choose to perform personal services. Founded as a culture-first business by Debi Lane in Boise, Idaho, in 2010, LunchboxWax began awarding franchises in 2013, and today has 47 salons across the country.